key strategies that help me stay grounded and purposeful as I navigate these different, yet Lovette Way
As a father, entrepreneur, and someone who’s constantly striving to grow, I’m often asked how I manage to balance these three important areas of my life. The truth is, balance isn’t something I’ve mastered—it’s something I actively work on every single day. Each role—father, business leader, and individual—requires attention, energy, and time. Over the years, I’ve learned a few interconnected, parts of my life.
First and foremost, being a father is my greatest role. Nothing compares to the privilege and responsibility of raising my children. It’s easy to get consumed by work or personal pursuits, but I’ve realized that the time I spend with my kids shapes who they become—and who I become. I’ve had to be intentional about making space in my schedule for them. Whether it’s attending a school event, coaching a team, or just sitting at the dinner table and listening, I try to be present. That’s something I emphasize often: presence over perfection. My kids don’t need me to have all the answers, but they do need me to be there.
When it comes to running a business, I apply many of the same values I hold as a parent. Leadership, patience, and the ability to listen go a long way in building a strong, successful team. I’ve found that when I lead my business with integrity and empathy, it not only strengthens my company but also sets an example for my children about how to work with and treat others. Business has its highs and lows, but I remind myself that my family doesn’t just need my success—they need me to come home with the same kindness and patience I show at the office.
Personal growth ties it all together. If I’m not investing in myself, I’m not showing up as my best self for my family or my team. For me, personal growth means reading, staying physically active, learning from mentors, and making time for reflection. Sometimes that looks like early mornings spent journaling; other times, it’s listening to an audiobook during a long drive. But growth doesn’t happen by accident—it’s a daily, intentional process.
One lesson I’ve learned along the way is that it’s okay to ask for help. Whether that’s delegating at work, leaning on my spouse for support, or asking a mentor for advice, I’ve discovered the power in community. None of us have to do this alone.
Ultimately, balancing fatherhood, business, and personal growth is about setting clear priorities and embracing flexibility. Life doesn’t always go according to plan, and that’s okay. Some days, I’m more needed at home; other days, my business requires more focus. And there are days when I have to carve out time just for myself. What matters is staying aligned with my values and remembering why I do what I do.
At the end of the day, I’m not striving for perfection. I’m striving for purpose. And that makes all the difference.
– Trent Lovette
